What’s the Big Deal?
Saturday, February 13, 2010 at 6:40PM Okay, I’ve seen the Tim Tebow commercial during the Super Bowl and am asking myself, why did Focus on the Family pay millions to air it and why did Planned Parenthood care?
Even though I had heard of Tim Tebow I’m not much of a football fan. I knew he was a Christian and an outstanding player, but not much more. A quick Internet search revealed that about 23 years ago Tim’s mother, Pam, was pregnant with her fifth child when she went on a mission trip to the Philippines. While there, she contracted amoebic dysentery. The doctors were afraid that the medicines used to treat her might have harmed the unborn child and advised that she have an abortion. She refused.
The child Pam Tebow declined to destroy has grown into the young man we know as Tim, the first sophomore in history to win a Heisman trophy and the first college quarterback to both rush and pass for 20 touchdowns in a season.
Tim Tebow’s story is a powerful pro-life message. Focus on the Family is right to proclaim his story to all, but, in my humble opinion, the commercial did not work. I’ve talked with perhaps a dozen people who watched the ad that day and the response is the same. If they knew the story of Tim Tebow and his birth before they viewed the commercial they liked the positive message. If they were unfamiliar with his background, they found it confusing.
Day after day, Focus on the Family does their work efficiently and effectively with little outside notice. This commercial did get the ministry noticed, but it cost over two million dollars to air. If the average person watching the commercial doesn’t know the back-story the impact of the message is lost. Tim Tebow is living proof of both the humanity of the unborn child and the potential cost of abortion to humanity. We should proclaim that message clearly and from the mountaintops.

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